Southeast Asia’s CPG market is shaped by scroll-to-buy culture, fragmented networks, and rising competition. Without AI-driven visibility and connected planning, brands face stockouts, rising costs, and slow response to shifting demand.
- Lack of end-to-end visibility makes it hard to track inventory, demand, or disruptions in real time.
- Outdated systems and scattered suppliers, retailers and partners create data silos that slow down decisions and increase risk.
- Digital and talent gaps hold companies back from using AI and data to plan and grow confidently.
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Key features & capabilities
Sense demand shifts before they hit your shelves. By connecting planning and execution across demand, sourcing, production, and delivery, we help you respond faster, reduce gaps, and meet rising customer expectations with precision.
What we deliver for CPG customers
We help businesses shift from rigid supply chains to flexible networks built around their customers’ needs.
- Demand and Supply Planning
Connected planning for the ‘shoppertainment’ era
Our AI/ML-powered tools help you react to sudden buying waves, stock the right products, and keep your CPG supply chain running smoothly in a world where trends can change overnight.
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- Blue Yonder Network
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Single source of truth that powers deeper visibility
Move from fragmented operations to streamlined, cost-efficient workflows across your entire network.
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- Synchronized Supply Chain
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Outpace competition with sharper execution
From reducing lead times to improving on-shelf availability, AI insights make it easier to innovate and personalize faster.
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- Category Management
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Spot what’s trending and stock it fast.
Use AI to sense demand early, get the right localized assortment and inventory on every shelf, and keep your customers coming back.
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- Order Management
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From cart to door—make fulfillment frictionless
Handle rising online orders with flexible, scalable tools that combine omnichannel management and micro-fulfillment to keep your promise to every customer.
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Adored by brands, recognized by analysts
AI that brings calm to supply chain chaos
See how AI can help Asia Pacific supply chains boost visibility, cut delays, and stay agile.
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Resources
The world runs on Blue Yonder
Video
AI-Enabled Supply Chain Planning:
Supply chain teams are evolving, developing, and applying big data to solve big problems. AI is transforming supply chain planning and decision-making processes to address pressing market needs, current trends, and common business challenges to set up the building blocks for success.
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Video
A New Strategy for Allocation and Replenishment
Meet Nora. As an inventory planner, every day she tries to match the “pull” of shopper demand with the “push” of allocation and replenishment.
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Solution Sheet
Are Your Category Management Decisions Falling Through the Cracks?
As the world of retail becomes more complicated, merchandising teams are facing growing pressure to be able to do more with less. And the solid foundation of technology that they used to rely on is beginning to crack underneath the weight.
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e-book
Functional Silos are Holding you Back From the Customer
Retail supply chains are complex and specialized, but if specialists retreat into silos, they leave value on the table. This guide explores how breaking silos is bigger than a data challenge, and how orchestrating capabilities can help drive greater business value.
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Solution Sheet
Synchronizing Supply Chain Execution
When weather hits, synchronizing execution unifies your warehouse, transportation, and order management systems to provide an end-to-end view of your supply chain.
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e-book
Revolutionizing multiparty operations
Dynamically adapt under pressure, seamlessly coordinating plans and execution with your trading partners to optimize the flow of goods and time to market.
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Real business outcomes
Proven results in CPG
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3% - 5%
Lower inventory levels
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13%
improvement in service levels
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15%
increase in forecast accuracy
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8%
reduction of transportation cost
Trusted by over 3,000 customers
Case Studies
Success stories in Consumer Goods
Dole Food & Beverage Group Reduces Inventory by 40% and Secures Fill Rates Over 95% in Just 18 Months
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Coca-Cola Bottler, ThaiNamthip (TNT), Quenches Its Thirst for Warehouse Efficiency
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Mitr Phol Sugar Achieves Savings of 5% on Logistics Spend
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Personal Collection Achieves 99.3% Product Availability with Blue Yonder
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Campbell Snacks Sees 20% Reduction in Planogram Generation Time with Blue Yonder Retail Planning
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