The Smooth Shopper Journey
End-to-End Category Management for General Merchandise & Speciality Retailers
Category Management helps your Shopper’s Shop
Customer demands continue to evolve. Recent times have seen changing consumer behaviours and responding optimally to these changes is becoming increasingly complex. Retailers are looking to be responsive, efficient and data-driven to meet this challenge.
Blue Yonder’s Category Management capabilities enable retailers to use proactive, analytics-driven insights to ensure the right proposition for your customers. Our SaaS enabled solutions support faster-to-value implementations and efficient localised range and space processes, tailored for each store.
Retailers must deliver true customer-centricity, continually responding to the shopper needs and providing the new shopping experience.
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Customer-Driven Category Management
Retailers have had to adapt swiftly to the changing needs of the customer. The challenge now is staying competitive and improving the customer experience, whilst continuing to drive sustainability goals, secure maximum market share and drive profits. This guide explains how category management is a critical discipline connecting suppliers, retailers and customers to provide a smooth shopping journey.
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End-to-End Category Management Best Practices
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Category management is the core of the retail process. It is a critical discipline that connects suppliers to retailers, operations and sales and what will finally be presented to customers as the perfect offer in every sense of the word. Learn best practices and step-by-step recommendations to grow your business and margin with a customer-first approach.
Download best practices
Discover how leading retailers, across Grocery and Hardlines are optimising category assortment to help the customer shop.
Delivering Your Category Management Effectively and Efficiently
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Blue Yonder customers can now get their planograms on their mobiles devices through partner, Strategix. This can boost store productivity, improve planogram compliance and provide a more sustainable alternative to printing paper copies.
Download Planogram-to-go
Benefits of Blue Yonder’s customer focussed end-to-end category management
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Inventory Reduction -
Sales Increase -
Efficiency Improvement -
Out of stock reduction
Resources
Blue Yonder is proud to provide category management solutions to leading Retailers
Get in touch to discuss how we can help you provide the new shopping experience
At Blue Yonder, our number one priority is to help our customers deliver value. If we can help you get more from your current solutions or if you want to hear more how you can achieve some of the benefits noted here, please complete the form and one of our experts will be in touch.
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