Reap the Rewards
AI-Enabled Pricing Decisions for a Fluctuating Retail Environment
Time pressures mean that many retailers make pricing decisions based on instinct or simplistic analysis. In these challenging times, retailers need to modify their behaviours and processes to meet changing and uncertain demand.
By enabling retailers to make the best decisions possible, AI can tangibly boost profitability by 15% over the course of a season. Pricing is the easiest start for retailers to begin their AI journey as it provides quick returns with minimal business change. For existing Blue Yonder customers this can be linked with your other core functions like assortment and replenishment to provide greater visibility and a seamless experience for your customer.
- Blue Yonder and Thought Provoking Consulting (TPC) can help you identify the benefits, costs, risks and approaches of AI-enabled markdown pricing. Contact us for a complimentary AI Pricing Assessment.
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AI-Enabled Pricing
Tailored to your Business
Read our guide to discover how you could benefit.
Understanding the latest trends and reacting at speed to demand fluctuations is key.
Blue Yonder utilises this data to create demand forecasts at a granular level by day, location and item; by understanding the true interactions between price and demand changes. Blue Yonder works with many of the leading retailers, helping them move away from tactical pricing to develop strategic pricing models.
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Optimise Pricing
with Precision, Intelligence and Automation
Fashion retailers can pro-actively react to uncertain retail environments and optimise pricing through the lifecycle with AI-enabled pricing.Automated insights help you understand the factors influencing customer demand and use that data to make optimal pricing decisions across the product lifecycle, at a granular level and at speed.
Download Infographic
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Improve Markdown
Management Processes
Why Sub-Optimal Markdown Management Is Costing Retail Billions
Thought Provoking Consulting (TPC) and Blue Yonder discuss how retailers have embraced advanced ways of managing markdown and are delivering profit improvements of up to 15%.
Watch Recording
Streamlining Retail
with a Connected, Customer Experience
- Future-Proofing Your Retail Strategy
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Future proofing Your Retail Strategy
This eBook outlines how retailers can gain greater control and a more predictable supply chain in today’s rapidly changing landscape. Helping you deliver a truly connected experience for your customers.
Download e-book 
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- Explore the Future
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Explore the Future
Blue Yonder helps softline retailers integrate business planning with efficient execution across all channels to rapidly and intelligently fulfil customer expectations and deliver the frictionless experience they expect.
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Resources
- Learn more
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Video
Tutorial Video
Luminate Clearance Price - Making pricing decisions to overcome uncertainty
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- Article
AI versus human intuition: How data can be leveraged to increase margins, drop slow-selling products and respond to a spike in demand for joggers.
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- Watch now
Resources
- Learn more
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Video
Tutorial Video
Luminate Clearance Price - Making pricing decisions to overcome uncertainty
Watch Now - Learn more
- Learn more
- Learn more
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Video
Optimise Pricing with Precision, Intelligence and Automation
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Success Stories
Fashioning a path to success with Blue Yonder
Discover how leading retailers are driving significant and measurable improvements with optimised pricing solutions that use AI and ML to understand the true interactions between price and demand changes.
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bonprix Strategically Steers Pricing During Pandemic
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“Rather than engaging in ‘price war’ and high discount promotions on their whole assortment, “Blue Yonder’s Lifecycle Pricing reacts fast to the highly volatile demand fluctuations of our clients in the current situation."
VP Merchandise Controlling/ Projects & Systems, bonprix
Read the Case Study
- Marketing Investment Group (MIG) drives profit
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“With Blue Yonder technology, we can take our pricing strategy digital with a powerful AI-based solution that will essentially learn the interactions between price and demand changes in all of our stores, giving us real-time insight, we never had before so we can make actionable decisions. Now, our pricing strategy will be guided by true data science, enabling us to make the most informed decisions when optimising prices across all of our stores.”
Chief Operating Officer Marketing Investment Group
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Blue Yonder
is proud to serve
For more information
on how AI-enabled pricing can benefit you,
or to request a complimentary AI Pricing Assessment,
contact us by filling in your details below
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